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As a result, internet gambling in Australia required a new legal framework. The Interactive Gambling Act regulates the online gambling market in Australia, together with all its amendments.

The last amendment was introduced on 13 September This bill states that online casinos, online poker and live betting is illegal in Australia.

Online sports betting is legal, however. Bets are also taken via phones, using email and SMS text messages, [12] though poker and other sports are more suited to other media.

As technology moves on, the gambling world ensures it is a major player in new technology operations. Most televised sports in the United Kingdom and the rest of Europe are now sponsored wholly or partly by Internet and high street bookmakers, with sometimes several bookmakers and online casinos being displayed on players' shirts, advertising hoardings, stadium signs and competition event titles.

Sponsors are especially highlighted in the football category since football fans present a significant percentage of the target group the bookmakers serve.

Many of the bookmakers are sponsoring some of the major football teams in the major European football leagues, [13] although Werder Bremen are currently fighting the German courts for the freedom to continue featuring bookmaker Bwin on their shirts, as Germany and France take action against online gamers.

The latest amendment of the ITG states that. New online sportsbook laws are expected in the near future in Germany, as this law is only temporary: the expiration date is set to be on 20 June The situation is not that strict in France, however.

International bookmakers are allowed to enter the French market, thanks to the Law No. With the recent banning of tobacco sponsorship [17] and the significant commercial budgets available to the gaming industry, sponsorship by car manufacturers, alcoholic drinks, soft drinks and fast-food marketers is being rapidly replaced by sponsorship from gaming companies in the Far East and Europe.